Croton Watches
Switzerland, an iconic country famous for a people of an impeccable nature, from whom the most precise instruments of time measurement are generated, located in a region that is married to the greatest producer of high fashion the world over, Italy. Within the Italian landscape lies a city, historically known for the intelligence, strength and physical beauty of its inhabitants; CROTON.
The global position of a land possessing people who excelled at precision, strength and beauty led to the natural selection of Croton as the namesake for a timepiece company who sought to establish its very essence on quality, precision and style back in 1878, more than 130 years ago.
From the start, the Mermelsteins' goal for Croton was clear; to embellish Croton’s already stellar image by producing the highest quality timepieces at the best value possible, supported by a rare lifetime warranty on every watch movement. Within this very demanding framework, Croton assembled an impressive team of experts who continually challenged themselves to produce wonderous time tracking devices, built from concept to production, by the very best designers and craftsmen utilizing the very finest materials available.
This year Croton reached a milestone with its 130th anniversary and reinvented itself as the “Croton Group.” Based on the company’s winning philosophy of creating high quality, value based products, the “Croton Group” segmented its portfolio of brands, which include Nicolet, Andre Girroud, Manhattan and Paul DuPree each targeting specific demographics and price points, as well as its first foray into the prestigious exotic leather goods market, with the introduction of its Nina Raye handbag and accessories collection.
Switzerland, an iconic country famous for a people of an impeccable nature, from whom the most precise instruments of time measurement are generated, located in a region that is married to the greatest producer of high fashion the world over, Italy. Within the Italian landscape lies a city, historically known for the intelligence, strength and physical beauty of its inhabitants; CROTON.The global position of a land possessing people who excelled at precision, strength and beauty led to the natural selection of Croton as the namesake for a timepiece company who sought to establish its very essence on quality, precision and style back in 1878, more than 130 years ago.
From the start, the Mermelsteins' goal for Croton was clear; to embellish Croton’s already stellar image by producing the highest quality timepieces at the best value possible, supported by a rare lifetime warranty on every watch movement. Within this very demanding framework, Croton assembled an impressive team of experts who continually challenged themselves to produce wonderous time tracking devices, built from concept to production, by the very best designers and craftsmen utilizing the very finest materials available.
This year Croton reached a milestone with its 130th anniversary and reinvented itself as the “Croton Group.” Based on the company’s winning philosophy of creating high quality, value based products, the “Croton Group” segmented its portfolio of brands, which include Nicolet, Andre Girroud, Manhattan and Paul DuPree each targeting specific demographics and price points, as well as its first foray into the prestigious exotic leather goods market, with the introduction of its Nina Raye handbag and accessories collection.
